Collection: The Pink Shirt Day Collection

February 28, 2024 is Pink Shirt Day. 

Inspired by a small act of kindness in Nova Scotia in 2007, Pink Shirt Day has grown into a movement that is celebrated globally.

Marisa (8 year old owner of Kindness Club) decided to use her creativity to support anti bullying initiatives in Canada. Marisa thought about easy, visual ways to get her message across, and combined her emerging talents in screen printing and garment dye to create Pink Shirt Day designs. 

All products in the Pink Shirt Day Collection will donate $4 (except bracelets, $2) in support of anti bullying programs and initiatives.

The last day to order with guaranteed delivery for Pink Shirt Day is February 18th. All orders after this date will not be guaranteed to be delivered for February 28th. Please shop our repurposed collection for ready made pink shirts, they can be found here.


Kindness Club has chosen to make a donation to an organization that can make a difference for all Canadians. $4 from every product within the Pink Shirt Collection will be donated to Kids Help Phone. Kids Help Phone’s e-mental health services are available 24/7 across Canada. To learn more about them, click here.